Le Biscuit prepares to expand in São Paulo through franchises

The company currently has 146 stores in 14 States of Brazil, distributed in the Northeast, North, Midwest regions and Southeast.

The model began to be adopted by the retailer in Bahia and spread to other states in the Northeast.

06/23/2022

Retailer Le biscuit plans to continue its expansion plan via franchising, focusing on the State of São Paulo in 2022. The company currently has 146 stores in 14 States of Brazil, distributed in the Northeast, North, Midwest regions and Southeast.

“We proved that the franchise business is very promising and can be replicated throughout the national territory. Our franchises combine a unique physical store experience with various digital products and services, offering an investment opportunity in an integrated digital retail model”, says Le Biscuit CEO Eduardo Loges.

Source: Mercado & Consumo

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