The Brazilian office market (Class A+, A, and B) regularly undergoes transformations—cycles of growth and contraction that impact demand. Today, technological advancements and growing concerns about sustainability are reshaping the sector, as shown in a new study by SiiLA, which identifies seven key trends for corporate offices.

The main shift is the declining demand for traditional corporate floorplates, driven by the adoption of hybrid work models that reduce the average occupancy per employee. At the same time, there's a growing decentralization movement, with companies seeking out secondary hubs or coworking spaces in pursuit of more flexibility and cost savings.

According to Thais Trentin, architect, founder, and CEO of Workplace, this shift reflects cultural change within companies and the need to cut expenses.
“After the hybrid model became widely accepted and flexibility was embraced, many companies realized they no longer needed large corporate spaces in central, high-cost areas. There's also been a mindset shift: offices are now seen as spaces for collaboration, not just mandatory physical presence. This allows for more compact, customized layouts that better suit today’s work dynamics,” she says.

Trentin also explains that technology has made it possible to maintain productivity and team integration even when part of the staff works remotely.
“Moving to secondary areas also brings advantages such as lower occupancy costs, shorter commutes, and access to talent that values better quality of life,” she adds.

SiiLA data shows that between 2020 and 2025, smaller office spaces—ranging from 500 to 750 m²—saw a 9.63% increase in occupancy. Larger floorplates, between 1,000 and 2,000 m², recorded a 7.82% increase.

Meanwhile, there's a clear preference for high-end buildings, particularly in the Class A+ and A categories. The “flight to quality” trend underscores the move toward buildings with superior infrastructure, sustainability certifications, and prime locations—even if that means occupying smaller spaces.

Technology also plays a leading role, with increased adoption of IoT (Internet of Things) and smart building automation to control HVAC systems, lighting, and security. Apps for managing workstation, meeting room, and common area reservations are already part of the daily routine in the most modern developments, highlighting the rise of “smart spaces.”

“From a management standpoint, IoT provides valuable data on usage patterns, occupancy, and user needs, enabling more effective decision-making. It also contributes to sustainability, a growing priority for companies. The combination of technology and well-being creates more pleasant, personalized, and adaptable work environments,” Trentin explains.

The growing demand for flexibility is also fueling the expansion of shared office operators like Regus and WeWork. In São Paulo alone, the segment is now the tenth-largest office occupier, with 232,000 m².