A recent example is the activity at Eldorado Business Tower, located along the Pinheiros River. After Casas Bahia vacated its 8,200-square-meter space, what could have been a prolonged vacancy quickly turned into an opportunity. Brookfield, the asset’s owner, attracted new tenants like Betano and, more recently, Renner. The Rio Grande do Sul-based retailer just signed a lease at the property at around R$ 200 per square meter—a deal that further underscores the area’s growing value. Full transaction details are available to subscribers of the Market Analytics platform.

Like “Reboucinhas,” Largo da Batata isn’t an officially designated office market in São Paulo but has gained momentum among industry professionals for its unique characteristics. This micro-region features four high-end buildings tracked by SiiLA’s platform, including the Faria Lima Plaza, which sits directly across from Largo da Batata square and the Pinheiros metro station.

With just one available unit, Faria Lima Plaza had been offering rates below those seen in Rebouças. The property’s last transaction took place in September 2024, when Kablin leased three and a half floors at R$ 173.70 per square meter. Since then, activity along Reboucinhas has directly influenced the commercial strategy of Faria Lima Plaza’s owners—VR Investimentos and Capitânia—who have now raised their asking rate for the remaining space to R$ 240 per square meter.

The expectation is that prices in Largo da Batata will continue on an upward trajectory, driven by the ongoing appreciation signals coming from Rebouças.