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Real estate investment funds (FIIs) in Brazil are experiencing a period of maturation, marked by greater professionalism, growing liquidity, and increased pressure for transparent management practices. This is the assessment of Rodrigo Cardoso, founder of Clube FII, a data and analysis platform that closely monitors the sector’s development, and guest on the 6th episode of the SiiLA PODCAST, hosted by Giancarlo Nicastro.
“Today, managers who are not transparent and don’t prioritize unitholders lose ground. Investors are more demanding and actively participate in decisions,” says the Clube FII founder.
According to Cardoso, one of the clearest signs of this evolution is the change in fund profiles. While single-asset portfolios with a single tenant once dominated the market, it now offers diversified portfolios and more sophisticated strategies led by managers with solid real estate backgrounds. “I’d rather have excessive scrutiny than no pressure at all. This constant oversight makes the market better,” he says.
Still, he warns that some retail investors continue to react impulsively to fluctuations and news, buying at the peak and selling at the bottom. “I do the opposite: I buy during crises, when opportunities arise, and I think long term.”
For Cardoso, the pursuit of greater transparency is a turning point for the industry’s growth. A recent example is the partnership between Clube FII and SiiLA to create FII Data Professional, a platform that combines financial data from funds with detailed information on their properties, such as rental values, vacancy rates, and market comparisons.
“Investors need to know how much per square meter is being leased and whether that value aligns with market reality. Without that, they’re in the dark,” he says.
The Clube FII founder believes the market is moving toward the consolidation of larger, more liquid funds, but still with room for different profiles and strategies, including single-asset funds as minority allocations within portfolios.
He also bets on the growth of niches still underexplored in Brazil, such as telecom towers, data centers, self-storage, and multifamily housing. “These are segments already relevant abroad that could gain momentum here as the market matures.”
With a background in Information Technology and a family history tied to physical real estate since the 1950s, Cardoso first discovered FIIs in the late 2000s and was impressed by the model. “It seemed too good to be true: owning part of a shopping mall or hospital just by typing a code into the home broker, without all the bureaucracy.”
He recalls starting with small investments but soon realized returns were consistent and operational issues were nonexistent. The experience led him to suggest that his family migrate their entire portfolio to FIIs — a decision that, according to him, “doubled income and eliminated the headaches of dealing with tenants and unexpected maintenance.”
In 2013, he developed his own software to organize these investments. Two years later, the project went public and became Clube FII, now one of the main sources of information on the sector.
Listen to the full episode on major PODCAST platforms.
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