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One in Ten Tenants: The TAMI Sector in the Offices of Mexico, Brazil, and Colombia

  • Companies in technology, advertising, media, and information are emerging as key drivers of office market expansion in Mexico, Brazil, and Colombia
Sundar Pichai, CEO of Google, a tech company that occupies Pátio Malzoni, one of the most iconic office buildings on São Paulo’s Faria Lima Avenue
Sundar Pichai, CEO of Google, a tech company that occupies Pátio Malzoni, one of the most iconic office buildings on São Paulo’s Faria Lima Avenue
By: SiiLA News
06/04/2025

While many sectors are retreating, turning off the lights, and handing back floors, one specific group keeps moving forward — and steadily occupying more space. We’re talking about the TAMI sector, an acronym for Technology, Advertising, Media, and Information. These companies have become leading players in the main corporate markets across Latin America.

In Mexico, Brazil, and Colombia, TAMI companies now account for about 10% of all office tenants. But their influence goes beyond numbers: they are shaping a new standard of occupancy, with specific strategies, high demands for quality, and an appetite for growth.

Currently, the sector represents up to 6% of GDP and occupies between 6% and 10% of the total office stock in the three largest economies of the region. Even amid challenging macroeconomic conditions, their pace of expansion has remained steady: occupancy grew by 10% in Mexico, 7% in Colombia, and 2% in Brazil over the past year, according to data from SiiLA, Statista, INEGI, ICEX, and DANE.

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