What happens behind the scenes of a corporate lease renegotiation?
- Behind the scenes, the dynamics reveal a power play between tenants and landlords, directly influenced by the real estate cycle, asset quality, and recent transformations in office usage.

The renegotiation of corporate lease agreements is one of the most strategic and sensitive moments in the office real estate market. Far from being just a discussion about price, the process involves market data, operational costs, retention strategies, and increasingly, decisions related to work models.
To better understand this process, REsource interviewed Felipe Schucman, partner at RBR and Portfolio Manager in the Acquisitions/Originations division.
Timing: when it all begins
Renegotiations rarely happen right at the contract expiration date. In general, discussions begin three to six months before the lease ends, and can start up to a year in advance for large occupiers.
This longer timeframe reflects the complexity of corporate operations, which involve everything from financial analysis to potential physical changes, such as space reduction or expansion.
“This timing varies greatly depending on the size of the occupancy and the complexity of the operation. Large spaces require more planning and lead time.”
Who starts the conversation
In most cases, the tenant takes the initiative. However, more strategic landlords tend to anticipate the process to mitigate vacancy risks, especially in more challenging market conditions.
In markets with higher availability, landlords often take a more proactive stance in negotiations.
“When the market is weaker, landlords tend to be more proactive to avoid prolonged vacancy periods.”
The numbers that drive the negotiation
Before any proposal is made, there is an intense analysis phase. Three factors are central: market rent (based on comparables), vacancy rate (both in the region and the building), and total cost of occupancy (TCO).
This data set defines the starting point of negotiations and serves as the foundation for both sides' arguments.
“TCO is often decisive because it reflects the real cost of occupancy, not just the nominal rent.”
The tenants’ argument
Tenants usually come to the table with a structured narrative: they argue that they are paying above market rates and present concrete alternatives.
Additionally, hybrid work has introduced a new form of pressure: space reduction. Companies have begun to question the actual need for their current footprint, fundamentally changing negotiation dynamics.
“Today, the discussion is not just about price, but also about how much space actually makes sense. Many companies come with real relocation options, which strengthens their bargaining power.”
Landlords’ strategy
From the landlords’ perspective, the approach goes beyond simply reducing rents. Strategies typically include offering tactical incentives, extending lease terms, and maintaining asset and building quality.
This last point is increasingly decisive. In a “flight to quality” scenario, well-managed, high-standard buildings are better able to sustain occupancy levels.
“More than reducing rent, the focus is on keeping the asset competitive in the long term, especially through building quality.”
Relocation as a pressure tool
The possibility of relocation is one of the tenants’ main negotiation tools—but it only works when it is credible.
Without a concrete alternative, the argument quickly loses strength. Moreover, in prime assets, where supply is more limited, this strategy has less impact.
Beyond rent: the incentive package
In practice, renegotiation goes far beyond price per square meter. The package may include rent-free periods, capex investments (such as fit-out), TI allowances, and contractual flexibility.
“These elements are used both for retention and to attract new tenants, becoming even more relevant in high-vacancy markets.”
Often, the competitive edge in negotiations lies in incentives rather than nominal rent.
The weight of relocation costs
One of the most underestimated factors outside the scenes is the cost of moving.
Even when lower rents are available elsewhere, many companies choose to stay due to fit-out costs, operational downtime, and execution risks.
“When you factor in all the costs and risks of moving, the financial gain doesn’t always justify the change.”
A balancing act
In the end, corporate lease renegotiation is a balancing act between cost, strategy, and market context.
More than a price dispute, it is a decision that involves operational efficiency, real estate positioning, and long-term vision—for both tenants and landlords.
“Bargaining power today depends heavily on microlocation and asset quality. Even with some advantage on the tenants’ side, prime assets remain more resilient.”









