JHA Corporate Boutique Opens Doors in Itaim Bibi, Expanding RBR's Portfolio

Today (15th), on Rua Iaiá in the southern zone of São Paulo, RBR Asset Management officially opened the JHA Corporate Boutique. Spanning 5,9k m² across 7 floors, this new office development hosted brokers and industry leaders for a tour of its facilities, which are now available for lease.

The property, highlighted at the closing event of the SiiLA Academy Advanced, is ready for occupancy. Designed as a single-tenant building, the JHA Corporate Boutique is located near the bustling Faria Lima and Juscelino Kubitschek Avenues in the Itaim Bibi district.

During the opening event, attendees were introduced to the building’s history, its unique selling points, and market prospects. The "boutique" concept, embodied in the building's name, reflects a growing trend toward single-tenant developments with expansive floor plates that combine the exclusivity of a high-end tower with a more intimate scale.

Entering a competitive market, the property offers attractive pricing. "We're asking for R$ 295/m² under BOMA, which is below the current asking prices in this prime area of São Paulo. We’re confident that at this price, we’ll lease the building. Our goal is to secure a tenant by the end of the year," said Marcello Okuyama, Vice President of Real Estate at RBR, in an exclusive interview with REsource.

Guests at the event were treated to a rooftop breakfast followed by a presentation on the building's 5th floor. They then took part in a guided tour, gaining detailed insights into the property’s distinctive features.

The JHA Corporate Boutique is part of the RBR Prime Offices fund.